Marking the start of National Pet Month and World Password Day on May 5, Aura, the leader in intelligence safety for consumers, has released new data that found more than one-third (39%) of American pet parents have used their pet’s name…
Category: Pets
Natural & Organic Pet Products Becoming Mainstream
Pet owners looking to find natural pet products for the furry, four-legged members of their family no longer have to seen out their local independent pet store to do so. Today, natural, organic and eco-friendly pet products generate billions of…
7 Innovative Petcare Products With Human Grade Designs
American pet owners are spending more than ever on petcare products and services, to the tune of $80 billion in 2016, and when it comes to caring for pets, time is money. No surprise then that U.S. pet owners are…
Millennial Pet Owners: 4 Key Facts
Between their growing numbers and affinity for “natural” pet products, the Millennial cohort wields a significant buying power for the industry, according to market research firm Packaged Facts in the report Millennials as Pet Marker Consumers. “The pet product market’s…
Rising Pet Ownership Forges Fresh Opportunity for Pet Food
The global pet food ingredients market is gaining momentum with the number of pet-owners having significantly increased in recent years. With higher disposable incomes and strong bonds between companion animals and people, heightened spending on pets will ensure the pet…
How Much Americans Love Their Pets
Pet owners are far more likely to buy a gift for their pet (69%) than for their significant other or spouse (61%), their kids (42%), friends (10%) or co-workers (3%), according to VetIQ, which asked its community just how much…
Eight of Last Westminster Dog Show Winners All Ate Same Food
The last eight Westminster Best in Show Champions, and six of the last seven 2014 group winners, all ate the same brand of dog food… Purina Pro Plan. Purina thinks so many show dog handlers and owners choose to feed…