Since 1982, Research Alert has been the definitive source for research on consumer spending, behavior and attitudes.
Anne Whitaker has been serving as the Editor since it was purchased by Whitaker & Company, Publishers, Inc. in 2014. She studied communication at Prince George’s Community College, where she was a member of Phi Theta Kappa, and Indiana University.
Why Research Alert
Research Alert delivers abstracts of primary research on what Americans are buying, watching, eating, wearing, insuring, recycling, driving, listening to, afraid of, looking forward to. How they’re relaxing, staying fit, saving. Their hobbies. Their dreams. And more.
Subscribers receive a complete package to keep you abreast of the latest trends in consumer behavior — Research Alert Daily, a daily subscribers-only email nearly every business day + a print edition twice a month + exclusive access to the Research Alert Database.
Each article includes complete source information so you can instantly follow up when you need additional detail.You would need a full-time staff of researchers to find, vet, summarize, and analyze the data you receive in every issue of Research Alert. Our analysts and editors do that work for you at a cost of just over $1 a day!This is your inside track on what Americans are doing now — and what they will be doing in the future.
For just a bit over $1 a day, you receive a complete package:
- Research Alert Daily, delivered by email nearly every business day so you can jump on the latest study that matters to you right now
- a print edition to browse on your back deck, plus
- access to the exclusive Research Alert Database of all studies we’ve reported.
We don’t nickle-and-dime you with additional charges for “upgrades” or “premium membership.”