DRINKS, the pioneering and leading platform for alcohol e-commerce anywhere, reveals that nearly half of younger consumers are ready to abandon traditional alcohol retailers. A recent survey of 1,000 U.S. consumers, commissioned by DRINKS and conducted by Dynata, found that…
Category: Alcohol
EU Retaliatory Tariffs Include All U.S. Alcoholic and Nonalcoholic Beverages
The 50% tariffs announced last week by the European Union in response to President Trump’s global tariffs on steel and aluminum apply to all U.S.-produced beer, wine and spirits as well as nonalcoholic beverages and a wide range of other…
EU Responds to Trump’s Steel, Aluminum Tariffs with 50% Levy on All U.s. Bev/Al; Includes Other Goods
Calling new U.S. tariffs announced by President Trump on imports of European Union steel and aluminum “unjustified,” the EU Commission reimposed a 50% tariff on U.S. alcoholic and nonalcoholic beverages and other products effective April 1. The EU also put…
Banfi Adds Alexander Valley Vineyards as an Agency Brand, Its 1st Calif. Offering
Banfi Vintners, wine and spirits merchant and importer of its family-owned fine wines, announces a strategic partnership with Alexander Valley Vineyards in a significant expansion of its prestigious wine portfolio. Alexander Valley Vineyards has a rich family history and strong tie to…
76% OF AMERICANS PLAN TO CELEBRATE ST PATRICKS DAY WEEKEND, SURVEY SAYS
A new national survey reveals that 76% of Americans plan to celebrate St. Patrick’s Day weekend this year, with the participation in the festivities stable from ages 18–54. More than four in five Americans aged 18-54 (85%) plan to partake…
LOW PRICE, LIMITED SUPPLY HELPS ‘CULT WINERIES’ DRIVE LONG-TERM DEMAND
When a product is hard to buy, more people want it. A new Washington State University study finds wineries producing “cult wines” can boost long-term profits by keeping their prices low, creating excess demand that fuels their brand’s prestige and…
There’s a Consumer Market for Smoke-Impacted Wines: Study
Consumers, particularly those that like smokey flavors in food and beverages, are open to drinking smoke-impacted wines. That’s the conclusion of a new study at Oregon State University, Corvallis. “It demonstrates that with certain wine drinkers there is a potential…
California Wine Grape Harvest Lightest in 20 Years
The 2024 California wine grape crop totaled 2.844 million last year, the lowest in 20 years, said Audra Cooper, director of grape brokerage, Turrentine Brokerage. She called the figure “shocking” and noted the industry hadn’t seen a figure that low since 2004. The California…
Coors Light has a “Case of the Mondays” in Big Game Ad
The Super Bowl is just a few days away and the ads companies spend millions of dollars on are starting to surface online. Coors Light has gone all in on having “a case of the Mondays”. It began as a…
Most Wine Drinkers Can’t Tell a $10 bottle from a $100 One
A new survey by YouGov asked Americans about their wine-drinking habits: how healthy it is, what they look for. Most only drink occasionally and say they consider it healthy when they do. They’re more likely to believe it’s beneficial than…