Roughly 43.1% of American and Canadian adults are aware that their pay-TV provider offers TV Everywhere according to the latest quarterly report from Digitalsmiths covering Q3. That represents an increase from 34.6% aware in Q3 2013, with a corresponding increase…
Author: Anne Whitaker, Editor
Holiday Cheer in the Workplace in Waning
The National Retail Federation (NRF) predicts consumers will spend more in November and December. But, more American workers are likely to leave their office colleagues off their shopping lists this holiday season, a new study finds. According to the “WorkSphere”…
Americans Anticipate Going $140 Over Budget for Holiday Gifts
Sixty-two percent of Americans who set a holiday budget go over their limit by an average of $140, marking a 20% increase from what people estimated they would overspend last year, according to a new holiday shopping survey released by…
Cyber Monday Surpasses $3 Billion in Total Digital Sales to Rank as Heaviest U.S. Online Spending Day in History
For the holiday season-to-date, $27.9 billion has been spent online, marking a 6% increase versus the corresponding days last year, according to comScore. Cyber Monday reached $2.28 billion in desktop online spending, up 12% versus year ago, representing the heaviest…
What Are Gen Z’s Top Spare-Time Activities?
TV viewing is one of the more popular spare-time activities across generations, but for Gen Z consumers(ages 15-20) it takes a back seat to music listening and reading, per results from a Nielsen survey of more than 30,000 online consumers…
Globally, TV Tops Search and Social as News Source
Globally, more consumers turn to TV (53%) than search engine sites (38%) and social media sites (33%) to get the news, according to a Nielsen survey fielded among 30,000 online respondents in 60 countries. While TV is a much more…
Mobile Accounted For Nearly One-Sixth Of Retail E-Commerce Spending in Q3
Meanwhile, a separate study by comScore found U.S. retail e-commerce spending grew by 15% year-over-year in the third quarter, marking the 20th consecutive quarter of double-digit growth. Mobile continued to grow at a much faster clip (70%) than desktop (8%),…
One-Quarter of U.S. E-Commerce Traffic Came From Smartphones in Q3
An increasing share of U.S. e-commerce traffic is coming from smartphones, reports Monetate in its latest quarterly study. During this past quarter, smartphones comprised 24.8% of traffic for the e-commerce sites analyzed, up from 17.9% during the year-earlier period. But…
Traditional Media Consumption Estimates, by Generation
Among online U.S. adults, Baby Boomers (46-65) spend almost twice as much time on a daily basis with TV, radio and print as do Millennials (16-3) per newly-released data from a TNS study. In fact, while Baby Boomers report spending…
U.S. Holiday Digital Commerce Spending Via Desktop and Mobile Devices Expected to Grow 14%
The 2015 holiday season forecast is that total online retail spending for the November–December period will reach $70.1 billion, representing a 14-% gain versus year ago, according to comScore. Spending using desktop computers for that period is expected to reach…