Rochester, NY-based grocer, Wegmans Food Markets, only has 85 stores and one-tenth of Amazon’s revenues. But it has edged past the online retailer to reach the top spot for corporate reputation among the 100 most visible companies, according to the…
Author: Anne Whitaker, Editor
NRA Survey Finds Over Half of Consumers Gloomy on Economy
Asked to rate the state of their own personal finances, 36% surveyed for the National Restaurant Association’s annual Restaurant Trends described them as only “fair” while 18% said they were “poor.” That’s virtually the same as in 2010, when the…
Customer Service Pain Points Still Driving Consumers Away
Some 53% of U.S. customers surveyed last year reported having switched providers during the prior year due to poor service, according to a recently-released Accenture Strategy study. That 53% figure is up from 51% in 2013 and 46% in 2012,…
Football Still Doing Touchdown Dance Around Baseball
Back in 1985, there was only a one-point difference between the percentage of American adults who followed at least one sport and considered pro football (24%) or baseball (23%) to be their favorite. Today, “America’s pastime” remains in the past,…
Mobile Estimated to Represent More Than 4 in 10 U.S. Organic Search Visits
More than 42% of U.S. organic search visits to U.S. sites in Q4 2014 came from mobile devices, up from 31% share during the year-earlier period, details RKG Digital in its latest quarterly digital marketing report, which covers a cross-section…
Traditional Media No Longer Most Trusted For News and Information
Traditional media is no longer the most trusted source of news and information around the world, according to the latest annual Edelman Trust Barometer. The study surveyed 6,000 “informed publics” aged 25-64 across 27 markets, finding that online search engines…
When Consumers Abandon a Retailer’s Shopping Cart
Some 34.3% of the Internet Retailer Top 500 send shopping cart recovery emails in 2014, representing a 45.9% increase from a year earlier, according to Listrak’s latest study of the top 1,000 retailers’ email tactics. Among these top 500, a…
Customer Satisfaction With the Finance and Insurance Sector
Customers continue to report significantly higher satisfaction rates with credit unions (an index score of 85 on a 100-point scale) than with banks (76), according to the ACSI’s latest report on the industry. As for insurance, life (80) and property…
…But Among Millennials, Netflix is No. 1
While amazon.com topped the brand buzz rankings among US adults overall last year, Netflix topped the charts among Millennials; according to YouGov’s, the online pollster, segment rankings. Of note, while Nike didn’t crack the top 10 among the adult population…
Amazon Tops US Brand Buzz Rankings Among Adults, Again…
Amazon is enjoying the best public perception for the second consecutive year, according to YouGov’s U.S. Buzz Rankings list for 2014. The study, which measures consumer perceptions of brands, asked respondents whether they have heard anything about the brand during…