Although 27% of pet owners think that medical insurance for pets is a good way to save on vet bills, only 5% have medical insurance for their animals, according to Petside.com. Nearly six in 10 pet owners (59%) are not worried about being able to cover the cost of their pet’s medical treatment. However, cost is a factor — as the price of the procedure goes up, those willing to go through with it and pay for it goes down. [Pets, Consumer Spending & Attitudes]
Source: “Pet Medical Insurance,” Petside.com (Procter & Gamble), Staci Dudley, Public Relations, One P&G Plaza, Cincinnati, OH 45202; 513-983-1000; dudley.si@pg.com; www.pg.com.
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