More than a quarter of Americans (27%) have taken a “last-minute” vacation in the prior year, according to Ypartnership. That is about equivalent to the proportion who took a “staycation” within 50 miles of their local area as an alternative to a vacation that would have required traveling a greater distance.
On average, these last-minute travelers planned their trips just six days in advance of their departure. Some 14% booked the trip as the result of a “flash sale,” such as an email blast relating time-sensitive deals or discounts.
Source: “2010 Portrait of American Travelers,” Ypartnership, Amanda Jackson, 423 S. Keller Rd., #100, Orlando, FL 32810; 407-838-1812; amanda.jackson@ypartnership.com; www.ypartnership.com. Price: $2,950.
© Copyright 2011, EPM Communications, Inc. May not be reproduced without written consent of publisher.