5/1/2013
The percentage of teens and young adults ages 14-23 who watch TV shows via tablet devices has grown from 2% in 2011 to 20% in 2012, according to Deloitte. These young viewers turn to a multitude of platforms to watch shows, though the most popular option remains traditional TV.
SOURCE: Deloitte, Courtney Flaherty, 1633 Broadway, New York, NY 10019; 203-905-2708; cflaherty@deloitte.com; www.deloitte.com.
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