Nearly all adults (99%) get news from some source daily, according to Pew Internet & American Life Study. The majority (59%) get news both online and offline, while 38% follow news offline only, and 2% online only. Half (50%) read their local print newspaper daily, and 17% read a national newspaper daily. That compares to 78% who get news from a local TV station, 73% from a national TV station, and 61% from an online source.
Local newspaper readers are more likely than average to be White, aged 50 or older, and to not own a cell phone. Those who use social media sites, such as Facebook and Twitter, are less likely than average to read local papers.
Readers of national print newspapers are more likely than average to be college graduates, live in a household with an income of $75,000 or more, and vote Democrat. They are more likely than average to discuss news with friends and to believe that news is important to their jobs.
Nearly four in 10 of those who follow news online (38%) visit newspaper websites. [Print Media]
Source: “Understanding The Participatory News Consumer,” Pew Internet & American Life Project, John Horrigan, Associate Director Research, 1615 L St. NW, #700, Washington, DC 20036; 212-419-4500; jhorrigan@pewinternet.org; www.pewinternet.org. Price: Available online at no charge.
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