More than a third of shoppers (36%) — 41% of those ages 18-34 — say they would pay more for products that are environmentally friendly, but the majority will only do s
Chinese Are Largest U.S. Asian Population
The U.S. population includes 17.3 million people of Asian descent, including 14.7 million who describe their race as Asian alone and another 2.6 million who are Asian in combinati
White Families Will Be Minority By 2020
Four in 10 U.S. households with children under 18 are African American, Hispanic, and/or Asian American, and the majority will be by 2020, according to Nielsen. Already, nearly ha
Airlines Lead Travel Industry Online
Nearly half of all airline tickets are booked online, according to a study by ISM, the L2 Think Tank for Digital Innovation, and George Washington University. The study rates
Affluents Optimistic About Business
Affluent consumers are more optimistic about the country’s overall economic and business conditions than about their immediate financial prospects, but fewer than a third ex
Factoids 05-20-11
• Women (84%) are more likely than men (77%) to celebrate Easter. Read more →