Laptops are the most desired technology product desired by 6-14-year-olds, according to PlayScience Lab. With the exception of a videogame console, five of the top six technologies on thei
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Tween Girls Use Lip Balm As Gateway To Cosmetics; Candy, Soda Brands Rank As Their Preferred Flavors
The way to the tween girl’s wallet is through her lips. Lip gloss and balm are the most widely used cosmetics by tween girls — 78% of girls 12-14 use these products, according to Min
Teens Don’t See Texting Behind The Wheel As Dangerous As Drinking While Driving
The majority of 14-17-year-olds (55%) strongly agree that drinking while driving can be fatal, compared to 36% who strongly believe texting while driving can kill, according to State Farm and
Webisodes: What Makes A Successful Online Video Series And Effective Ways To Utilize Online Content
Everyone in the entertainment industry is able to easily recite the most popular and successful online series: Prom Queen, backed by Michael Eisner
Airlines Lead Travel Industry Online
Nearly half of all airline tickets are booked online, according to a study by ISM, the L2 Think Tank for Digital Innovation, and George Washington University. The study rates
NYC Looks To Brand Itself To Consumers As Early As Possible
The City of New York, under the marketing, tourism, and partnership organization NYC & Company, is aligning with Marvel and Sesame Workshop to promote the people, agencies
Hard Times Prove Boon To Television, As Viewership Rises And Advertising Clout Outpaces Other Media
Americans aged 14-75 (34%) most commonly say watching TV is their favorite media activity, followed distantly by surfing the Internet (14%), according to Deloitte.
Cleaning Gets The Brush Off From Businesses
Although 31% of business owners acknowledge that cleanliness and appearance have a significant impact on customer impressions, 29% have scaled back on workplace cleaning, finds Pr
Technology Is In Teen Boys’ DNA
While both teen boys and girls spend a significant amount of time with technology, their interest in it varies widely by gender.
Boys
Workers Take Dim View Of Being Employed
In 2010, fewer than half of workers appreciate their job more due to the recession (39%), compared to 55% who felt that way in 2009, reports Adecco. In fact, only 17% are willing