4/5/2013
More than four in 10 drivers ages 18-34 (44%) have made an effort to reduce how much they drive in the past year, according to Zipcar. About four in 10 drivers of all ages say they’re driving less in order to protect the environment. Whil
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More Than Three-Quarters of Teens Have Cell Phones
4/5/2013
Almost eight in 10 U.S. teens ages 12-17 (78%) have cell phones; 47% of these have smart phones, according to the Pew Research Center. Overall, 37% of teens have smart phones, compared with 45% of all U.S. adults. Black (40%) and Hispanic (4
U.S., Canadian, and U.K. Women Spend Most Time Online
4/5/2013
Women in the U.S., Canada, and the U.K. spend the most time online among women worldwide, according to comScore. U.S. women spend an average of 42.1 hours on the Internet per month, Canadian women spend 41.9 hours, and U.K. women spend 41.7
Seven in 10 Americans Receive Promotional Products
4/5/2013
Seven in 10 U.S. consumers (70%) remember having received at least one promotional product in the past year, according to Relevant Insights for the Promotional Products Association International. More than eight in 10 of those who have recei
U.S. Consumers Prefer to ‘Buy American,’ Especially for Major Appliances
4/5/2013
Three-quarters of U.S. adults feel it’s important or very important to “buy American” when shopping for major appliances, according to Harris Interactive. Consumers are less likely to consider it important to purchase only U.S.-made produ
Multiscreen Users Are Most Receptive to Ads on TV, Computer, or Tablet
4/5/2013
Consumers are most receptive to advertising on TV, computer, and tablet and least receptive on gaming console and mobile phone, according to a Microsoft Advertising survey of multiscreen-using consumers in Australia, Brazil, Canada, the U
Consumers Buy Two-Thirds of Their Meat at Supermarket Self-Service Case
4/5/2013
Although 73% of grocery retailers selling fresh meat offer a butcher service counter, 68% of meat is bought in prepackaged form from the self-service case, according to the American Meat Institute and the Food Marketing Institute. More than
Hispanics Are More Optimistic About Finances Than Other Americans
4/5/2013
Hispanic Americans are more optimistic about their finances than members of the general population, according to an Ipsos Public Affairs poll for New York Life. More than eight in 10 Hispanics (84%) expect their families’ finances to impr
Cabernet and Chardonnay Are Americans
Cabernet Sauvignon and Chardonnay are Americans
Almost Nine in 10 Teens Want Electronics for the Holidays; Apple Devices Are Top Choices
Electronics are high on teens