• Men are taking control of household chores, with 51% saying they are primarily responsible for
The Green Fad Fades: Eco-Friendly Is Less Important To Consumers
Americans are not only abandoning eco-friendly habits — such as conserving electricity and water and recycling — they are also relinquishing eco-friendly shopping behaviors, ac
Online Shoppers Are Deal Oriented, Few ‘Follow’ Brands
The overwhelming reason consumers choose to shop online is because they are looking for deals, according to M/A/R/C research. Nearly three quarters of online shoppers (74%) say finding a d
Online Shoppers Find The Best Assortments And Sales, Not Service
Of Americans who have ever shopped online, 45% are shopping more online compared to the prior year, and 41% are shopping the same amount online, according to BIGresearch. That
Baby Boomers Hold A Mix Of Negative And Optimistic Attitudes As Their Cohort Enters Its Senior Years
Baby Boomers, born between 1946 and 1964, began turning 65 at the start of 2011. They are entering their senior years as the U.S. attempts to crawl out of recession, which has
Part-Time Workers Most Likely To Volunteer
People who are employed part-time are most likely to do additional volunteer work — 33% do, compared to 28% of full-time workers and 24% of unemployed adults, according to the Bureau