Share of Time Spent Watching Original TV Series, by Platform

Online millennials (i.e. 18-34 year-olds) report spending two-thirds of their time watching original series on traditional TV, compared to 84% for online adults aged 35-54 and 90% for those aged 55 and up, according to a new report from comScore.

Desktops and laptops are the next-most preferred platform for each group, accounting for an estimated 19% of time spent watching original TV series among Millennials.

Overall, more than 8 in 10 Millennials and more than 9 in 10 adults aged 35 and older have watched original TV series on traditional TV during the past month, while close to half of Millennials have watched on desktops and laptops (44%) and tablets (49%).

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