2/3/2013
More than four in 10 U.S. consumers ages 35-54 (43%) say their financial circumstances deteriorated in 2012, according to SymphonyIRI. More than a quarter of 35-54-year-olds (27%) are having difficulty affording groceries, as are 22% of c
Author: Joel Whitaker
Joel Whitaker is publisher of Research Alert.
Half Of Shoppers Will Try New Over-The-Counter Medicines
2/3/2013
Half of consumers shopping for over-the-counter medications will consider other products if they don’t find what they’re looking for, according to AccentHealth.
Three in 10 (30%) will look for an alternate product themselves, while 20% w
Recommendations And Samples Influence Skincare Purchases
2/3/2013
Personal recommendations and samples are the strongest influences on purchases of anti-aging facial skincare products, according to the NPD Group.
The number of women who get information about new anti-aging skincare products through soc
Four In 10 Americans Make New Year’s Resolutions; Almost As Many Stick To Them
2/3/2013
Four in 10 consumers (42%) make New Year’s resolutions every year, according to The Hartman Group. Almost one in 10 (8%) make the same or similar resolutions each year. The most common types of resolutions involve health or fitness, personal
Moms’ Risky Driving Habits Rival Those Of Teens
2/3/2013
Moms of young children are about as likely as teens to be involved in car crashes while driving, according to American Baby and Safe Kids Worldwide. One in 10 mothers have been in an accident while driving with their babies in the c
U.S. Consumption Of Craft Beer Has Nearly Doubled Since 2007
2/3/2013
Americans drank $12 billion worth of craft beer in 2012, up from $5.7 billion in 2007, according to Mintel. Annual sales of craft beer are expected to reach $18 billion by 2017. Although craft beer only accounts for 15% of total beer sales,
Online And In-store Shopping Complement As Well As Compete With One Another
2/3/2013
The majority of U.S. consumers who own smartphones have made purchases as a direct result of receiving marketing emails or direct mail, according to ExactTarget.
More than nine in 10 consumers (93%) receive at least one permission-based
Americans Would Rather Have Shorter Commutes Than Larger Homes
8/2/13
More than six in 10 Americans (61%) would prefer to live in a smaller home and have a commute of 45 minutes or less over living in a larger home and having a commute of more than 45 minutes, according to the Urban Land Institute. More than
Millennials Consider Tech-Readiness Essential in Choosing a Home
8/2/13
Millennials value up-to-date technology in their homes, according to a Better Homes and Gardens real estate survey. More than eight in 10 (84%) millennials (ages 18-35) say there is some home technology they consider essential, and 64% woul
Car Buyers Prefer to Research Vehicles Online, Not in Person
8/2/13
More than eight in 10 automotive consumers worldwide (83%) prefer to research car purchases online rather than at a dealership or on the phone, according to Cisco Systems. When doing online automotive research, consumers are more inclined t